Catégorie : Social Media

WP Engine announced Commerce Connect, a partnership with BigCommerce that enables ecommerce stores to scale to the next level without any downtime or changes to SEO. Most importantly, Commerce Connect is not about replacing platforms but enabling a safe way to modernize and grow to the next level while preserving everything about the brand. What […]

Rand Fishkin, the co-founder and CEO of SparkToro, posted on LinkedIn on July 24, 2026, to say that Similarweb’s newest report would “probably infuriate” two groups at once. The AI zealots who are certain every marketing dollar should already be chasing chatbot visibility. And the AI skeptics who’ve suspected the hype was overblown but never […]

Kevin Indig just settled an argument that’s been running in half-finished form since AI Overviews launched. Does topical authority that rewards brands for going deep on a subject instead of wide, actually carry over into AI search? Or is ChatGPT enough of a blank slate that a generalist brand can walk in and grab a […]

Platform properties are now open to everyone, three weeks after the rollout began. Google published a guide on reading the Search data behind social and video posts. Search Console now reports on content you publish off your own site. Search Console platform properties are now open to everyone worldwide, and Google has published a guide […]

I promised this one at the end of the ChatGPT teardown. I’ve since had to go back to ChatGPT again in a follow-up because it moved under me while the post was still fresh. Perplexity was next, so here it is. The question hasn’t changed, only the logo. “How do I show up in Perplexity?” And […]

Google has announced an update to the Open Knowledge Format (OKF), version 0.2. The new version adds five trust related features that a “consumer” of the OKF can use to verify five aspects about the OKF bundles. The five trust signals and their related OKF fields and concept type are: Provenance (field: sources) Trust (fields: […]

Views on long-form YouTube videos rose sharply over the past year while the ads running against them fell by half, according to a new report from social media tool Metricool. The report provides an overview of 799,718 videos from 71,177 accounts around the world, comparing data from February 2025 with February 2026. Most of the […]

Google’s John Mueller answered a question on Reddit about a link to an internal web page that was automatically created by Squarespace, a closed-source platform. The link to the web page was also blocked from crawling by robots.txt, apparently serving no purpose for the Redditor’s client. The person asking the question was frustrated because the […]

Google has been putting the Top Stories carousel inside AI Overviews rather than showing it lower down the page as its own module, according to tracking data published by NewzDash, a firm that sells visibility tracking to news publishers. Among the news searches the company tracked where Google showed Top Stories at all, 15.5% in […]

Google shared some interesting information about the future of Search and AI in its most recent earnings call. While many are focusing on the first negative cash flow since its IPO 20 years ago, I think Google is well on track for massive improvements. Google’s revenue is up 24% year-over-year. The reason it is cash […]