Catégorie : Marketing

Meta has shared an update on its efforts to align with Australia’s new teen social media ban, which puts the onus on social platforms to keep all teens under the age of 16 off their platforms, or face significant financial penalties. The new law went into effect on December 10th, and thus far, Meta says […]

Listen to the article 4 min This audio is auto-generated. Please let us know if you have feedback. X is kicking off the new year in fight mode, with the platform now facing potential restrictions in several regions over its Grok AI chatbot, and its capacity to be used as a CSAM tool. As we […]

When Google announced that shoppers could complete purchases directly in AI Mode, the focus was on convenience and technical capability. A retailer who emailed Search Engine Journal raised different questions about what gets lost when the transaction moves to Google’s surfaces. The retailer cited concerns that customers never visit the store, see accessory recommendations from […]

Listen to the article 6 min This audio is auto-generated. Please let us know if you have feedback. X has announced some new updates designed to streamline engagement in the app, while it’s also facing something of a revolt from one popular X community over its latest algorithm changes. First off, X has announced an […]

Listen to the article 3 min This audio is auto-generated. Please let us know if you have feedback. I wonder if this time X’s pledge to open-source its algorithm will stick. Over the weekend, X owner Elon Musk announced that X will soon publish all of the algorithmic code for X’s news feed and ads, […]

Listen to the article 2 min This audio is auto-generated. Please let us know if you have feedback. In case you were freaking out over somebody trying to hack you IG account over the weekend, Instagram says it’s all good, and that it’s addressed the issue, keeping your personal info safe. Over the weekend, a […]

Listen to the article 3 min This audio is auto-generated. Please let us know if you have feedback. I don’t know that this will be a majorly useful, or much-used option. But TikTok has launched a new calendar template that’s designed to help children and families better coordinate and manage their weekly online and offline […]

Magento, now officially Adobe Commerce (but still known as Magento with SEOs), remains a powerful but demanding ecommerce platform, especially in the Magento 2 era. Adobe Commerce can deliver strong organic performance when built and optimized correctly, but it requires careful attention to technical SEO, site speed, and structured data. This guide outlines key Magento/Adobe […]

Figuring out how to divide your budget between SEO and PPC is one of those decisions that looks simple on paper but feels complicated once you start running the numbers. Both channels play very different roles, and both come with their own timelines, risks, and expectations. Leadership wants predictable performance. Teams want room to test. […]

Key dates and notable events throughout the year can feed your content strategy and your social media marketing strategy. Timely aligning your digital campaigns with the right seasons for your brand is a staple part of creating a content calendar. The SEJ marketing calendar includes dates from holiday dates to big sporting events to awareness […]