Catégorie : Marketing

The new artificial intelligence-powered promotions are an extension of Sponsored Snaps and will allow users to interact with bots in-stream. Source link

Marketers can now use the app’s on-platform tools to promote webinars and other experiences with or without an Event Details Page. Source link

The conversational query tool is currently available to Premium subscribers and offers more interactive results for user queries. Source link

A new study from Meta found that behaviors such as “digital pebbling” are prevalent across every generation, and expert knowledge matters more than fame. Source link

Unusual venues, offbeat cakes and nostalgic tech were among the most popular search trends for marriage-minded users. Source link

New policies reflect advertiser feedback and include restrictions around cost breakdown and campaign tool usage. Source link

The updated elements provide a simpler way to access key performance data for posts and Reels. Source link

A new in-stream option will allow users to generate artificial intelligence clips from text prompts, pictures or user videos and add them to posts. Source link

The platform has more than 100 million members with verification badges, and the update will give those users priority in post engagement. Source link

Creators can now block or suggest post keywords that align with clips, although the app will still retain oversight to avoid unrelated suggestions. Source link