Catégorie : SEO

Welcome to the week’s SEO Pulse. This week’s updates affect how AI Mode personalizes answers, which AI bots can access your site, and why your domain choice still matters for search visibility. Here’s what matters for you and your work. Google Connects Gmail And Photos To AI Mode Google is rolling out Personal Intelligence, a […]

Over the last few years, Reddit has risen in influence to be a social channel that Google elevated in it’s search engine results for it’s user-generated content and also a source of valuable reviews for users. Reddit is constructed as a network of smaller communities, known as Subreddits. The value of these Subreddits is in their […]

A security advisory was published about a vulnerability in the Photo Gallery by 10Web plugin that has over 200,000 installations. The vulnerability affects how the plugin handles image comments, exposing some sites to unauthorized data modification by unauthenticated attackers (meaning that attackers do not need to register with the site). The Photo Gallery by 10Web […]

Every few months, someone asks a version of the same question “What happens to PPC managers now that AI runs the platforms?” The question usually comes wrapped in anxiety, sometimes in frustration, and often in the hope that there is still a lever left to pull. At this point, the answer has become clearer. PPC […]

Hostinger released an analysis showing that businesses are blocking AI systems used to train large language models while allowing AI assistants to continue to read and summarize more websites. The company examined 66.7 billion bot interactions across 5 million websites and found that AI assistant crawlers used by tools such as ChatGPT now reach more […]

YouTube CEO Neal Mohan announced the company’s priorities in his annual letter, previewing new AI creation tools, expanded shopping features, and format changes to Shorts. AI Creation Tools YouTube is adding three AI creation features this year. Creators will be able to make Shorts using their own likeness, produce games from text prompts through the […]

Wix announced the launch of Wix Harmony, a new AI-powered website builder that combines natural language site creation with Wix’s existing visual editor. The company introduced the product in New York and said it will begin rolling out in English to users in the coming weeks. Wix positions Harmony as a tool designed to produce […]

SEO died as a traffic channel the moment pipeline stopped following page views. Traffic is either down for many sites, or its growth nowhere near reflects growth rates of 2019-2022, but demos and pipeline are up for brands that shifted from chasing clicks to building authority. What you’ll get in today’s memo: Why traffic and […]

I recently spoke with Jesse Dwyer of Perplexity about SEO and AI search about what SEOs should be focusing on in terms of optimizing for AI search. His answers offered useful feedback about what publishers and SEOs should be focusing on right now. AI Search Today An important takeaway that Jesse shared is that personalization […]

James LePage, Dir Engineering AI, co-lead of the WordPress AI Team, described the future of the Agentic AI Web, where websites become interactive interfaces and data sources and the value add that any site brings to their site becomes flattened. Although he describes a way out of brand and voice getting flattened, the outcome for […]