Catégorie : Wordpress

Google Search Central announced that Search Console’s branded queries filter is now available to all eligible sites, causing many SEOs to ask questions about it and Google’s John Mueller stepped in to answer them. Google’s branded queries filter is a way to analyze branded search queries that are driving traffic from the search listings. Branded […]

Marketers are abuzz about OpenAI putting ads inside ChatGPT. That’s the wrong thing to obsess over. It’s like arguing about banner placement while the entire commercial layer of the internet is being rebuilt underneath us. Right now, the debate is framed as a familiar binary: ads vs. no ads. OpenAI is testing sponsored results inside […]

Google’s John Mueller casually mentioned the other day that it’s possible to disavow entire top level domains (TLDs) like .xyz which can come in handy if spammers are consistently using a specific TLD and there are no good sites that link from it. Mueller called it a big hammer and cautioned about using it. .XYZ […]

Digital marketing usually gets discussed as one bucket in companies. It shows up in planning decks as a single line item, even though what sits underneath it is far more nuanced. SEO and PPC both live inside that bucket, but they don’t behave the same way once you start making real business decisions around them. […]

Boost your skills with Growth Memo’s weekly expert insights. Subscribe for free! Most AEO “strategies” are tactic lists dressed up as long-term direction. They often break the first time a platform changes or leadership asks questions. A real AI SEO strategy starts with the business problem, builds on your brand’s unique advantages, and lets tactics […]

If someone had asked me a year ago what might be the next big innovation to come out of the major AI companies, I’m pretty sure I wouldn’t have said, “a browser.” But that’s exactly what both OpenAI and Perplexity did, each launching their own shiny new AI-enabled browsers, Atlas and Comet, respectively. If you […]

An advisory has been published about a critical vulnerability discovered in the User Registration & Membership plugin for WordPress, installed on more than 60,000 websites. The vulnerability is rated 9.8/10. It enables unauthenticated attackers to create administrator-level accounts. User Registration & Membership WordPress Plugin The plugin is used to build membership websites. It allows site […]

Google Research has introduced two new research papers, Titans and MIRAS, aimed at addressing a growing limitation in modern AI systems: handling very long stretches of information without slowing down or losing important context. Together, Titans and MIRAS, focus on giving models a structured way to retain what matters over time, allowing them to follow […]

There has recently been a fair bit of drama about Google’s patent about generating landing pages instead of sending users to websites. While it’s true that the patent is about creating landing pages it’s absolutely not true that it’s about doing it for all pages that are low quality. In fact, the patent only describes […]

How Content Marketing Drives Visibility in AI Search How do you get your content to be the kind that LLMs recognize, reference, and recommend? AI-powered search experiences like ChatGPT, Gemini, Copilot, and Google AI Overviews are changing how people discover brands and content. Instead of blue links on a results page, these systems generate answers […]