30 N Gould St Ste N, Sheridan, WY 82801
+212 681 53 04 05
contact@skyweb3agency.com
The Reuters Institute for the Study of Journalism has published its annual predictions report based on a survey of 280 senior media leaders across 51 countries and territories. The report suggests publishers are preparing for two potential threats: generative AI tools, and creators who attract audiences with personality-led formats. Note that the Reuters Institute survey […]
TikTok has published its annual trend prediction report for marketers, which aims to help those looking to maximize their TikTok presence tap into key shifts in user behavior. TikTok’s “TikTok Next” overview provides insights into three key trends that TikTok believes will drive more usage this year. As per TikTok: “This year, we’ll see trends […]
Looking to ensure your promotions align with the most resonant and engaging trends of the moment, and stand out in-stream? This could help. Pinterest has shared its predictions on the colors that it thinks will dominate in 2026, and will drive new trends, and expanded engagement, based on user interest. Pinterest’s 2026 “Pinterest Palette” report […]
Elon Musk’s X remains locked in an ideological battle over whether users should be able to create non-consensual nudes via its in-built Grok AI chatbot, with X users maintaining that they should be allowed to do whatever they like, and that X is only being targeted because it allows free speech. So, to be clear, […]
YouTube has announced some new updates to its “Promote” in-stream boosting option, while it’s also trying out a new AI-powered image-to-video option, which could give you another way to create Shorts clips. First, on YouTube Promote. YouTube’s rolling out a new update for Promote, its boost option for YouTube clips, which will enable creators to […]
Amid ongoing discussions about the impacts of social media on young users, YouTube is rolling out some new updates to its parental controls, which will enable parents to manage their kids’ screen time, with specific elements for Shorts versus the regular YouTube feed. Because like TikTok and Reels, the never-ending Shorts feed of video clips […]
Instagram has announced the first update to its separate Edits video editing app of 2026, with new internal linking to other IG accounts, new video effects, storyboard updates, and more. The main addition of note is Reels and IG links in clips created in Edits, so you can cross-connect to other content in the app. […]
YouTube is updating its Advertiser-friendly content guidelines to allow more videos about certain “controversial issues” to earn full ad revenue, as long as the content is non-graphic and presented in a dramatized or discussion-based context. The change was outlined in a Creator Insider video and is reflected in YouTube’s Help Center policy language. What’s Changing […]
Social media is an integrated part of life in the U.S., with usage growing among adults. Pew Research Center reports that YouTube (84%) and Facebook (71%) remain the most widely used platforms for U.S. adults, followed by 50% of adults using Instagram. What we should pay attention to is that people’s trust levels have changed. […]
I have some good news and some bad news for those whose job it is to drive more traffic to a website. Well, some bad news and some interesting news, at least. First, we’ll go with the bad: Referral traffic continues to decline for many websites. As reported by The Press Gazette this week (based […]