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Today’s question looks beyond the typical traffic-driving goals of AI visibility to the value those large language models provide a website owner, and asks: “AI crawlers are visiting my website increasingly often, but I can’t tell whether they provide any value. Should I allow them, block them, or treat different AI crawlers differently? How can […]
OpenAI is seeking engineers to develop new image, video, native, and conversational ad formats for ChatGPT, moving beyond the standard sponsored unit tested since February. Three listings on OpenAI’s careers page, first surfaced by Digiday, describe building ads across text, image, video, native, conversational, and interactive surfaces, all within OpenAI’s new monetization team. More formats would […]
A Siteline report tested a Claude agent on 100 top B2B software products. It found access errors and hidden pricing caused the agent to visit third-party sites for info it couldn’t find on official pages. The report, by Siteline founder David Kaufman, involved running a simulated Claude agent through 534 attempts to discover monthly prices […]
Over half of active ChatGPT users now predominantly use a language other than English, as reported in consumer usage data released by OpenAI. The most common non-English languages are Spanish, Portuguese, and Arabic. The figures include individual ChatGPT plans, such as Free, Go, Plus, and Pro, but do not cover Codex, Enterprise, or education products. […]
Kevin Indig’s Growth Memo offers disciplined strategic analysis in the SEO and growth field, and his columns rarely veer from careful, evidence-grounded argument. So, when he stepped outside his usual lane in June 2026 to say, simply, “Stop trying to replace people with AI,” it was more diagnosis than vent. Indig calls the phenomenon “substitution […]
I launched CitationIQ.com recently. Over the last two weeks, my logs claimed 33 AI assistants visited, a little better than two a day. That number is a lie. The real number? Six. Googlebot looked worse. Of 799 requests carrying its name, only 107 were real, though we all know scammers love to spoof Googlebot. And […]
OpenAI says GPT-5.5 Instant, the default model for free ChatGPT users, now performs comparably to its frontier Thinking models on health questions. The claim is based on the company’s own health evaluations. Health is one of the categories drawing the most scrutiny over AI-generated answers. For example, a Guardian investigation reported that some Google AI Overviews […]
If you run a small merchant business and you have been searching for “agentic commerce protocol specification for small merchants,” you are looking for the wrong document. The right answer lives in your platform admin panel rather than in the spec. Agentic commerce protocols, ACP from OpenAI and Stripe, and UCP from Google and Shopify, […]
Your Google Ads account is going to start serving a buyer you cannot see. That buyer is an AI agent that compares products and goes through checkout on your customer’s behalf. Agentic commerce is going to be the biggest structural change to ecommerce paid media since mobile, and it is already moving real money. During […]
Claude sent almost four times more referral traffic to websites in April than in January, per new SE Ranking data. That made it the fastest-growing AI traffic source among the five platforms tracked. It’s still the smallest by a wide margin, and it probably isn’t a meaningful line in your analytics yet. For transparency, SE […]