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Welcome to the week’s Pulse: updates affect how Google ranks content, how its crawlers handle page size, and where AI referral traffic is heading. Here’s what matters for you and your work. Google Rolls Out The March 2026 Core Update Google began rolling out the March core update this week. This is the first broad […]
Most SEO failures aren’t caused by bad SEOs. They’re caused by organizations that don’t have the systems to support them. That’s the argument Ash Nallawalla has been building across five books and over 24 years of enterprise SEO experience in Australia. As a visibility governance consultant based in Melbourne, Ash has worked in-house for some […]
Before AI Overviews launched in May 2024, Define Media Group’s portfolio of major U.S. publishers averaged 1.7 billion organic search clicks per quarter. Steady. Predictable. The kind of number you build a business model on and then stop thinking about, because why would you? After the launch, traffic dropped 16% and never recovered. When Google […]
Google started rolling out the March 2026 spam update today, according to the Google Search Status Dashboard. The update is global and in all languages, with a rollout that may take a few days. What’s New The Search Status Dashboard listed the update as an incident affecting ranking at 12:00 PM PT on March 24, […]
Google’s John Mueller answered a question about Search Console and 404 error reporting, suggesting that repeated crawling of pages with a 404 status code is a positive signal. 404 Status Code The 404 status code, often referred to as an error code, has long confused many site owners and SEOs because the word “error” implies […]
Welcome to the week’s Pulse: updates affect how AI Mode links work, how local discovery works in Maps, and what you can do in Search Console. Here’s what matters for you and your work. Google AI Mode Self-Citations Tripled, With More Organic Links SE Ranking published its third report on Google AI Mode citations, showing […]
Google Search Central announced that Search Console’s branded queries filter is now available to all eligible sites, causing many SEOs to ask questions about it and Google’s John Mueller stepped in to answer them. Google’s branded queries filter is a way to analyze branded search queries that are driving traffic from the search listings. Branded […]
The creator of NanoClaw, an open source AI agent platform with over 18,000 GitHub stars, says Google is ranking a fake website above his project’s real site. In tests conducted on March 5, an impostor site ranked at the top of Google for the project’s own name. The real website, nanoclaw.dev, did not appear in […]
Welcome to the week’s SEO Pulse for the best of this week’s news: updates cover what early data reveals about the February Discover core update, why Google may ignore a valid sitemap, and how businesses are trying to game AI assistant memory. Here’s what matters for you and your work. Discover Core Update: Early Data […]
Google’s John Mueller answered a question about why a Search Console was providing a sitemap fetch error even though server logs show that GoogleBot successfully fetched it. The question was asked on Reddit. The person who started the discussion listed a comprehensive list of technical checks that they did to confirm that the sitemap returns […]