30 N Gould St Ste N, Sheridan, WY 82801
+212 681 53 04 05
contact@skyweb3agency.com
Google has removed “What People Suggest,” a search feature that used AI to organize health perspectives from online discussions. The confirmation came as Google held its annual Check Up event, where it announced new AI health features for YouTube. A Google spokesperson confirmed the removal to The Guardian, calling it part of a “broader simplification” […]
An analysis from Discover tracking tool DiscoverSnoop adds to the post-update data available on Google’s Discover core update, confirming some patterns identified in earlier NewzDash analysis while contradicting others. The DiscoverSnoop report compared article counts and audience scores for publishers in the week before the update began (January 26 to February 1) against the week […]
Performance Max is Google’s “right time, right place” campaign type. On paper, it’s a unified engine that integrates Search, YouTube, Display, and Maps into a single automated bucket. While the product has matured, offering better reporting transparency, many PPC practitioners still categorize it as a “black box.” For high-level strategists, this automation offers a welcome […]
There is no single best paid media platform. There is only the platform that matches the job you are hiring it for. A network that excels at capturing someone who already knows what they want is usually poor at convincing someone who does not, and budget spent on the wrong side of that line looks […]
Google’s self-referencing in AI Mode has risen to more than three times its level nine months ago, according to a new SE Ranking report analyzing 1.3 million citations. Google now accounts for 17% of all AI Mode citations, more than YouTube, Facebook, Reddit, Amazon, Indeed, and Zillow combined. When YouTube is included, Google-owned properties make […]
Welcome to SEO Pulse: this week’s updates affect how AI Overviews select sources, how far AI search has expanded across industries, and what two search engines now say about optimizing for AI. Here’s what matters for you and your work. AI Overview Citations From Top-Ranking Pages Drop To 38% Ranking in Google’s top 10 is […]
Welcome to PPC Pulse: this week’s updates focus on creative controls and video delivery across Google Ads. Google expanded beta access to text guidelines in AI Max, allowing advertisers to set guardrails for AI-generated ad copy across Search and Performance Max campaigns. At the same time, VRC non-skip ads are now generally available globally, expanding […]
There is a pervasive narrative doing the rounds in the publishing industry called “Google Zero.” This narrative, embraced by many industry leaders, poses that traffic from Google – Search and Discover – will decline and eventually become negligible. This Google Zero narrative is entirely false, and extremely dangerous. And I’m going to explain why. When […]
Ranking in Google’s top 10 is a weaker indicator of being cited in AI Overviews than it was last year, according to an updated Ahrefs analysis. The study examined 863,000 keywords and 4 million AI Overview URLs. It found that 38% of cited pages also appeared in the top 10 results for the same query. […]
One in five Shorts that YouTube recommends to new users is low-quality, mass-produced AI-generated video, often described as “AI slop.” YouTube CEO Neal Mohan used that label himself in his January 2026 annual letter, pledging to build on YouTube’s spam and clickbait-detection systems to combat it. A Kapwing study of 15,000 trending channels identified 278 […]