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Microsoft Advertising introduced its first monthly product newsletter on LinkedIn this week. It brings together several features announced over the past few months while introducing new capabilities across AI reporting, Performance Max testing, and creative review. Rather than focusing on entirely new products, the August update expands existing tools with additional reporting, experimentation, and workflow […]
John Shehata, CEO of NewzDash, found something in July that a lot of publishers threatening to block Google’s AI don’t realize is already happening underneath them. Google has started folding entire Top Stories carousels directly inside AI Overviews, and the robots.txt directive most publishers reach for first does nothing to stop it. Shehata posted on […]
There’s a report that blocking AI training bots with Cloudflare is also blocking legitimate Googlebot and Bingbot from indexing a website. Cloudflare recently announced that this would happen beginning in September. It’s unclear whether this is a fluke or user error but it does serve as a reminder to be aware of the pending change […]
The latest Datos x SparkToro State of Search Report is out, and it’s something of a doozy. AI is certainly on the rise, search still hasn’t been replaced (it’s not even in the process of), and more people than ever stay in Google’s ecosystem. Headline Findings: June was a record low for the open web […]
Cloudflare and the three major browser makers want to prove there is a human behind your traffic. They announced how on June 22, 2026, as more and more of that traffic comes from agents with no human behind it at all. PACT answers the case where a person is in the loop. The case the […]
Rand Fishkin, the co-founder and CEO of SparkToro, posted on LinkedIn on July 24, 2026, to say that Similarweb’s newest report would “probably infuriate” two groups at once. The AI zealots who are certain every marketing dollar should already be chasing chatbot visibility. And the AI skeptics who’ve suspected the hype was overblown but never […]
Treat Europe as one search market and you’ll misread almost everything happening in it. Google is still dominant across the region, but the mechanics behind that dominance — and the forces eroding it — vary country by country in ways a single-engine playbook can’t capture. This is the European counterpart to a similar look at […]
Google shared some interesting information about the future of Search and AI in its most recent earnings call. While many are focusing on the first negative cash flow since its IPO 20 years ago, I think Google is well on track for massive improvements. Google’s revenue is up 24% year-over-year. The reason it is cash […]
ChatGPT included citations in 22.6% of travel answers and 4.8% of education answers in May, against an average of 6.8% across all answers, according to Similarweb’s 2026 Generative AI Landscape report. The figures cover U.S. desktop use. See also: Google puts recipe links at top of AI mode responses. Similarweb sells AI visibility tracking products, […]
Nikita Bier, head of product at X (formerly known as Twitter) posted a series of extraordinary tweets about spam on Twitter, explaining the motivation of some of the spammers, they described types of spam and mentioned that some spammers were using Grok to auto-post spam responses at scale. Nikita Bier spent 24 hours tweeting anti-spam […]