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Google’s crawl team has been filing bugs directly against WordPress plugins that waste crawl budget at scale. Gary Illyes, Analyst at Google, shared the details on the latest Search Off the Record podcast. His team filed an issue against WooCommerce after identifying its add-to-cart URL parameters as a top source of crawl waste. WooCommerce picked […]
So, now that TikTok USDS JV (the actual name of TikTok’s American version) is back on track, and free from the technical glitches that have spooked users over the past week, will it continue to be the top short-form video platform for cultural trends, or will alternatives, like UpScrolled, continue their rise, making them a […]
Despite questions about the effectiveness of Australia’s under 16 social media ban, and the logic behind implementing this into law, more regions are set to follow suit, with Spain being the latest nation to push for new rules that would ban young teens from social media apps. As reported by Politico, Spanish Prime Minister Pedro […]
Google updated its Googlebot documentation to clarify information about file size limits. The change involves moving information about default file size limits from the Googlebot page to Google’s broader crawler documentation. Google also updated the Googlebot page to be more specific about Googlebot’s own limits. What’s New Google’s documentation changelog describes the update as a […]
LinkedIn has shared some new insights into the evolving B2B marketing landscape, and how marketers can tap into the latest shifts in order to maximize their advertising performance, and resonate with key decision makers. LinkedIn’s been exploring key B2B market trends over the past few weeks, with the rise of video and events also now […]
Continuing X’s very bad day, at last in terms of regulatory action, the U.K. Information Commissioner’s Office (ICO) has today announced a formal investigation into X and xAI in relation to the processing of personal data for X’s Grok AI chatbot, as well as the use of Grok to produce harmful, sexualized image and video […]
Yeah, this is probably not the kind of headline that Elon Musk would’ve liked on the same day that he announced a grand merger of his various companies. Overnight, French police raided the local offices of X, as part of an ongoing investigation into alleged manipulation of the platform’s algorithm, as well as more recent […]
Boost your skills with Growth Memo’s weekly expert insights. Subscribe for free! My findings this week show Google Search Console data is about 75% incomplete, making single-source GSC decisions dangerously unreliable. Google filters 3/4 of search impressions for “privacy,” while bot inflation and AIOs corrupt what remains. (Image Credit: Kevin Indig) 1. GSC Used To […]
SEO roadmaps have a lot in common with New Year’s resolutions: They’re created with optimism, backed by sincere intent, and abandoned far sooner than anyone wants to admit. The difference is that most people at least make it to Valentine’s Day before quietly deciding that daily workouts or dry January were an ambitious, yet misguided, […]
WordPress published guidelines for using AI for coding plugins, themes, documentation, and media assets. The purpose of the guidelines, guided by five principles, is to keep WordPress contributions transparent, GPL-compatible, and human-accountable, while maintaining high quality standards for AI-assisted work. The new guidelines lists the following five principles: “You are responsible for your contributions (AI […]