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Google Introduces New Ad Formats In AI Mode

Google announced two new ad formats for AI Mode during Google Marketing Live: Conversational Discovery ads and Highlighted Answers. Both formats are powered by Gemini and designed to place ads more directly inside AI-generated responses and recommendation flows. According to Google, the formats will include an independent AI explainer that synthesizes information about a product […]

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Mt. Stupid Has A Pricing Page

“There is now ample evidence, collected over the last few years, that AI systems are unpredictable and difficult to control.” That’s Dario Amodei in January, writing about the technology his company sells. Compare with what’s on your LinkedIn timeline this week. Here’s the script: Schema markup ensures AI engines parse your content. The first sentence […]

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YouTube Expands AI Creation Tools With Gemini Omni And Conversational Search

YouTube brought several AI-focused updates to Google I/O this year, but two announcements stood out more than the others. The platform is introducing a new conversational discovery experience called “Ask YouTube” alongside expanded AI video remixing powered by Gemini Omni. Together, the updates suggest YouTube is putting more focus on helping users discover content through […]

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What Google’s UCP Tells Us About Agent-Ready Websites

Google’s Universal Commerce Protocol is the first production blueprint for what every website (ecommerce or not) will eventually need to expose to AI agents: discoverable actions, predictable outcomes, persistent sessions, and explicit agent policies. UCP was released as infrastructure for Google Merchant Center retailers. But the more important story is the architecture underneath it. UCP […]

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Google’s New AI Search Guide Calls AEO And GEO ‘Still SEO’

Google published a new documentation page to help websites optimize for generative AI features in Search, including AI Overviews and AI Mode. The page, “Optimizing your website for generative AI features on Google Search,” expands Google’s prior AI features documentation published in 2025. The earlier page explains how AI features work, how inclusion is controlled, […]

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