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A 3.3-star car wash just won the AI answer. When Annie Jackson, Director of Revenue Operations and Growth at GatherUp, asked Google for a no-touch car wash that fits an SUV in Norfolk, VA, Google returned a 3.3-star business and answered the clearance and hours questions above the star rating itself. Query match outranked rating. […]
I uploaded my first YouTube video in August 2006. It was 42 seconds long, promoted an 11-part Christian Science Monitor series about a kidnapped journalist named Jill Carroll, and picked up a grand total of 1,908 views. My client at the time wasn’t impressed by that number, and honestly, neither was I. Then, the story […]
Welcome to the week’s Pulse: updates affect the legal footing of the SERP tools you rely on, what it’s worth to keep your content in Google’s index, and where the revenue behind Search is heading. Here’s what matters for you and your work. Search Revenue Grows 17%; Pichai Points To Gemini 4 Alphabet reported Q2 […]
Adding FAQ sections to a set of test pages lifted AI citations. Removing them dropped citations back down. That reversion is the difference between correlation and causation, and almost no team measuring AI search today can produce it. That standard of proof anchored the latest SEJ webinar with seoClarity’s Mark Traphagen, VP of Product Marketing […]
The race to monetize AI visibility services, claiming new acronyms and extending existing fields of practice as whole new trenches of engineering, is something we’ve witnessed a lot over the past couple of years. We’re seeing new entrants to the market because they see a gap, but no one is really stopping to ask the […]
Alphabet’s second quarter earnings results show that Google is earning massive amounts of money but is also spending so much that it reported a negative free cash flow due to infrastructure spending. Massive Earnings Q2 2026 revenue is $119.8 billion, which is up 24% year over year. Where The Money Comes From The earnings release […]
The attribution you are waiting for from ChatGPT is coming, and it is not coming to you. I ran a survey this month (it’s still open; please take it) asking whether dedicated AI visibility platforms are worth paying for, and I deliberately never asked about attribution. It showed up anyway. One consultant wrote that the […]
During Alphabet’s Q2 2026 earnings call, CEO Sundar Pichai said Google needs to improve its coding and agentic coding capabilities, and that a larger Gemini 4 base model would be necessary to stay competitive at the next frontier. These comments came a day after Google introduced Gemini 3.6 Flash and announced that Gemini 4 is […]
Alphabet reported Q2 2026 earnings, with Google Search & Other revenue up 17% year over year to $63.27 billion. The growth rate eased from 19% in Q1 2026, marking the first decline after four quarters of acceleration. Total Alphabet revenue reached $119.8 billion, up 24% year over year, or 23% in constant currency. It was […]
60% of Google searches now end without a click to any content. That stat framed the core argument from Gabriel Dillon, Go-to-Market Lead for Personalization at Contentful: when AI makes content nearly free to produce, volume stops being a strategy. The only content that earns attention is content held accountable to a business outcome, built […]