30 N Gould St Ste N, Sheridan, WY 82801
+212 681 53 04 05
contact@skyweb3agency.com
Google is bringing AI agents to the publisher side of its advertising business. The company announced Ask Ad Manager, a new Gemini-powered assistant built directly into Google Ad Manager. The tool is designed to help publishers troubleshoot delivery issues, generate reports, and navigate the platform through conversational prompts instead of manual workflows. Related reading: google’s […]
When your customers ask ChatGPT or Gemini something, the model quietly fires a set of traditional web searches in the background, retrieves the ranking pages, and synthesizes the answer from those. The sites that rank for those hidden queries get cited. The ones that don’t, don’t. QueryFan generates persona-specific prompts, runs them through both models, and […]
About 60% of U.S. adults say they read AI summaries at the top of search engine results, while about 30% say they don’t, and 10% are unsure. When a Google AI Overview accompanies search results, people are less likely to click through on a traditional result. A separate Pew study last year found that people […]
Taylor Borden, an editor at LinkedIn, emailed me last week with a question she’s putting to a handful of writers for a special edition of her newsletter, The Work Shift. The premise was backed by data that shows entrepreneurship on LinkedIn is up nearly 70% year over year, more than six in 10 of those […]
Google researchers published a new paper detailing a new way to catch spammers who are using generative AI to flood Google’s platform with spam and overwhelm its quality filters. While the research is focused on identifying video content spam, the techniques described could give an idea of methods that Google could use for web content […]
Eleven companies, including Google, Microsoft, GitHub, and Hugging Face, have published Agentic Resource Discovery (ARD). The open specification sets out how AI agents find and verify tools, skills, and other agents across the web. The contributors released the draft spec on June 17, along with reference implementations from several of them. ARD is licensed under […]
Search has always used basic personalization like location, language, and recent history. But now, Google does not just react to the words you type; the system builds a profile of your habits to change what you see before you search. This is a fundamental change in how search works. Google is building a system to […]
When Google AI Overviews, ChatGPT, and Perplexity answer a question that used to send someone clicking through ten blue links, they still have to decide which local business is trustworthy enough to name. Overwhelmingly, they lean on one signal above everything else on a website or listing: reviews. That changes what a review generation program […]
This post was sponsored by Peec AI. The opinions expressed in this article are the sponsor’s own. Which prompts should I prioritize tracking for AI visibility? Does exact wording change which brands AI engines recommend? Do I need to track every way someone might phrase a prompt in AI search? Marketers often panic about the […]
Apple introduced Siri AI at WWDC this week. Two details matter for search marketers more than anything else in the keynote. Siri can now pull up-to-date information from the web and generate answers on virtually any topic. And it’s built into Spotlight on iPad and Mac, where people already type questions. The press releases don’t […]