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Google’s AI Overviews may be relying on YouTube more than official medical sources when answering health questions, according to new research from SEO platform SE Ranking. The study analyzed 50,807 German-language health prompts and keywords, captured in a one-time snapshot from December using searches run from Berlin. The report lands amid renewed scrutiny of health-related […]
Meta has published a new overview of how it’s working to improve your Reels recommendations, by using user response surveys to better gauge which elements are driving interest and engagement. No doubt you’ve seen these yourself within the Reels feed, prompts that are shown in-between videos that ask you how you felt about the Reel […]
TikTok has announced some new AI-powered features for TikTok Shop creators, which will provide more ways to showcase and highlight your products in-stream. And with more people using TikTok for discovery, and more people buying on TikTok, it could be worth considering how you can align with those behaviors in order to boost your sales […]
The Reuters Institute for the Study of Journalism has published its annual predictions report based on a survey of 280 senior media leaders across 51 countries and territories. The report suggests publishers are preparing for two potential threats: generative AI tools, and creators who attract audiences with personality-led formats. Note that the Reuters Institute survey […]
YouTube has announced some new updates to its “Promote” in-stream boosting option, while it’s also trying out a new AI-powered image-to-video option, which could give you another way to create Shorts clips. First, on YouTube Promote. YouTube’s rolling out a new update for Promote, its boost option for YouTube clips, which will enable creators to […]
Amid ongoing discussions about the impacts of social media on young users, YouTube is rolling out some new updates to its parental controls, which will enable parents to manage their kids’ screen time, with specific elements for Shorts versus the regular YouTube feed. Because like TikTok and Reels, the never-ending Shorts feed of video clips […]
Instagram has announced the first update to its separate Edits video editing app of 2026, with new internal linking to other IG accounts, new video effects, storyboard updates, and more. The main addition of note is Reels and IG links in clips created in Edits, so you can cross-connect to other content in the app. […]
YouTube is updating its Advertiser-friendly content guidelines to allow more videos about certain “controversial issues” to earn full ad revenue, as long as the content is non-graphic and presented in a dramatized or discussion-based context. The change was outlined in a Creator Insider video and is reflected in YouTube’s Help Center policy language. What’s Changing […]
Social media is an integrated part of life in the U.S., with usage growing among adults. Pew Research Center reports that YouTube (84%) and Facebook (71%) remain the most widely used platforms for U.S. adults, followed by 50% of adults using Instagram. What we should pay attention to is that people’s trust levels have changed. […]
Google has announced some new updates to its Veo AI video generation tool, with Veo now able to create videos based on reference images, generate vertical videos, and upscale clips to 1080p and 4k resolution. Veo 3.1 is Google’s most powerful AI video generation system to date, and could be a valuable tool to have […]